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Helping Women with the Trauma of Hair Loss

The Challenge

Trend specialises in the manufacture and supply of products designed for women suffering from hair loss.  The company's Dermalite is a hand-made, individually tailored wig.  AVT's brief was to produce an easy to follow training video for use within hair salons around the UK, which clearly explained the processes and procedures required for fitting and ordering the Dermalite.

The AVT Solution

"AVT provided a full service: design, direction and production of video to finished programme including script supervision and treatment, location shoot at client showroom, graphics creation, voice-over recording, music selection and programme editing.  "Simple production principles were employed for the display of filmed footage as it was intricate and information intensive, but the professional televisual feel was achieved through the use of the dynamic opening graphics sequence set to music and graphic stings".

Jon Fox, Director Events & Media Production.

The Results

"We enjoyed working with you and your team.  Success to you in the future".

John McGhie, Trend Managing Director.

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