Case Studies - CD-ROM & Event Production

Brighton Centre promotional CD-ROM
Gibson Hall, London – venue presentation

The Challenge

The Brighton Centre is one of the largest multi-purpose venues in the South East of England with experience, capacity and flexibility to offer the perfect location for conferences and all types and sizes of live events.

AVT’s video & multimedia team were approached by the Brighton Centre in the summer as they required dynamic sales material to promote the venue at a series of presentations around the UK to major decision makers. The first of these was at Gibson Hall, Bishopsgate in London where AVT also provided full event production services. The CD-ROM also needed to be used as a sales and marketing aid to be given to prospective venue bookers.

The AVT Solution

We produced a 3.5 minute CD-ROM from a standing start in just 10 days. Our team spent time in Brighton & Hove capturing the day-to-day happenings and evocative images of places and landmarks to give a true representation of the Brighton Centre’s location in the ‘City by the Sea’. This combined with the all-important interior and exterior shots of the Brighton Centre itself gave us a good blend of stills and footage to make up the foundation of the programme.

AVT’s Head of Video & Multimedia, Jon Fox commented “We were delighted when asked to produce the CD-ROM as our Head Office is in Brighton. My team know the area extremely well and we also produce events regularly at the Centre. This gives us an extra edge in terms of knowing what to capture from a client point of view and also what a possible attendee would be looking for”.

The final CD-ROM was delivered on schedule which enabled it to be shown at the Gibson Hall presentation on the 15th September where AVT also provided stageset, audio visual production and lighting design.

The Results

Bookings continue to look good for the Brighton Centre and AVT are delighted to have played a part in creating a valuable sales and presentation tool and were proud to have offered our services to a prestigious local venue.

Debbie Matthews, Brighton Centre Sales Manager was full of praise:

“I was delighted with the CD-ROM that AVT produced – it captures the essence of the Brighton Centre conference venue and the city and will help us to generate new booking and revenue. The format also means that when content needs updating this can easily be done. AVT’s video production and multimedia expertise was more than matched by their event production work on the day of the Gibson Hall presentation.”

To find out more about the Brighton Centre and to request a copy of the promotional CD-ROM please contact:

Debbie Matthews
Sales Manager
Brighton Centre & Hove Centre
King's Road
Brighton
BN1 2GR

Tel: 01273 292671
Fax: 01273 779980

email: Debbie.Matthews@brighton-hove.gov.uk

www.brightoncentre.co.uk/conference

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